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About Us

Expertise     Experience

“ETAC is your most trusted partner to effectively enter and practically navigate technology markets in China and South East Asia."

 

ETAC is a Consulting Company, run by professional senior consultants based in Switzerland and with local presence in Singapore. It was founded by Urs Eller, former Senior Executive of PHONAK/Sonova, Datwyler Cabling Systems, GEBERIT and Mettler Toledo. Mr. Eller has extensive experience in Asia, having worked and lived in China and SEA for the past 20 years.

 

We have been delivering trusted advice to senior management, on an extensive range of management issues. Our core activity being that of Asia related projects.

Every engagement is tailor-made to fit the specific needs of a client. We are a firm with specific expertise and experience in MedTech industry. Credibility and reputation helps not only ensuring trust and motivation, but also supports our consultants to focus on bringing to our current clients the results they deserve.

Recent Posts

Recent Accomplishments / Projects

  • Restructuring of B2B and B2C business

  • Spin-off project China (separation from local partner)

  • 'Green field' project, Operations center (production, logistics, R&D, QA)

  • Market analysis with market entry strategy, partner evaluation and acquisition

  • Project planning, setup and implementation of regional distributor organization

  • Facilitation of European MedTech project with Asian equity investors

  • Definition and implementation of portfolio differentiation strategy

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